Mortgage marketplace on realestate.com.au
Key results:
1.7m financial buyer profiles created
35 lenders attracted
+32% mortgage leads growth
Find and finance your next property. All on the No.1 Property app realestate.com.au
The opportunity: Mortgages play a key role in the property journey. With 96% of people researching mortgages online, REA’s aspiration was to play a role in 1 in 10 mortgages in Australia.
Our vision and strategy: To be the destination for property finance, helping consumers find and finance their next home with ease by building an end to end mortgage marketplace.
My role: VP Design
Team leadership: 80+ people across Product Design, UX Research, Content and Service Design.
Scope: Leading the design org at REA Group across Consumer, SaaS and Financial Services.
Responsibilities: Provided senior design leadership on this key strategic priority. I was responsible for leading the team, shaping the vision, co-developing the product strategy, and cross functional partnerships across Product, Engineering, Marketing.
A complete mortgage marketplace. 35+ banks and lenders, mortgage brokers, personalised tools.
Buyer finance tools.
Affordability and financial wellbeing.
• Mortgage affordability calculator
• Secure buyer financial profiles
• Tailored affordability scale
Key result:
1.7m financial profiles on realestate.com.au in FY22
Mortgage Marketplace.
Compare and apply.
• Mortgage comparison and filtering
• Sponsored partnerships
• Digital applications
Key result:
35 partners aggregated on platform
Mortgage Rate Tracking. Personalised tools and proactive notifications
• Track your mortgage rate and equity
• Open banking integrations
• Proactive notifications for lower rates
Key result:
1.7m financial buyer profiles created on realestate.com.au in FY22
Mortgage Brokers
Personalised local matching.
• Retargeting active sellers in the realestate.com.au app
• Personalised local recommendations
• Broker profiles and lead generation
Key result:
+32% leads growth YoY in FY22.
Note: Due to confidentiality, this is a snapshot based on shipped product and publicly available information. If you’re interested in learning more about my skills and experience, please get in touch.
